THE WORK
Projects.
Current operating work and shipped products from Waverly Lab's original studio.
Current operating work
Built in production, not in a pitch deck.
Agent systems, operating platforms, and the businesses that taught me where human-only operations break.

Projects · Current
Sandbox
The platform where our agents live
GTM agent platform · Agent operations
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Projects · Media
Presscart
Scaling a media business past 600 clients
B2B media and publications · Operations
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Projects · Client work
Source Forward
A sales hub that trains reps and answers like the top rep
AI sales enablement · Energy services
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Projects · Client work at Sandbox
UMS
An outbound pipeline that drafts, waits for a human, then sends
Agent operations · LinkedIn and email outbound
View the projectOriginal product studio
The medium changed. The method did not.
Waverly Lab began by mapping real problems, building the smallest useful proof, testing it with people, and expanding what worked. These are shipped products from that studio.

TimePassages · Case study
Redesigning a complex astrology app without stripping away its depth
- Product strategy
- Information architecture
- Product design
- Prototyping
- Design systems
Shipped redesign
Product UX · Prototype · Design system

Solu · Case study
Turning tone therapy into a quiet, shared digital experience
- Product strategy
- Design sprint
- Product design
- User testing
- Design systems
Shipped redesign
Design sprint · User testing · Product system

Big Baby · Project record
An NFT collection of 11,111 unique big babies
- Web design
- Web development

Fire · Project record
Luxury cannabis brand in LA
- UI/UX Design
- Web design
- Web development

Trim & Proper · Case study
Testing a membership-first booking experience for a New York barbershop
- Customer research
- Design sprint
- Product design
- User testing
- Web development

Secret Garden · Project record
A brand new web3 interactive music experience
- UI/UX Design
- Web development

Smile · Case study
Creating a CBD website that makes you smile
- Web design
- Brand strategy
- Web development
“Overwhelmingly well received by our customers and media.”
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Liquor Lab · Case study
Bringing the world's best cocktail experience online
- Web design
- Brand strategy
- Web development
- New online revenue
- $100K
- New visitors
- 34K